Humans of Tradefull

An insider’s perspective into the lives of the people behind our craft
and how they built the very foundation of our culture and products.

Eric is the CEO, company founder and brains behind Tradefull. He is a serial entrepreneur and an expert in e-commerce and technology. He is passionate about sharing his e-commerce knowledge and making it simple for partners to reach their goals.

Eric Kasper

Founder And CEO

Brian has 23 years of e-commerce, retail and supply chain operations experience having held leadership positions in Supply Chain, Merchandising, Inventory Management, and Operations.

Brian Thompson

Chief Supply Chain Officer

Rod brings 15+ years of leadership and entrepreneurial experience. He is passionate about partners consistently achieving their ecommerce goals. He is focused on building a partner first culture knowing that Tradefull wins when partners win.

Rod Neuenschwander

Chief Operating Officer

Jason has over 20 years of experience leading professional services organization while transforming partners through the right people, process, and technologies.Jason’s sales and strategy leadership ensures that our partners leverage best-in-class technology to seamlessly integrate into the most proficient paths to purchase.

Jason Barr

Chief Partner Success Officer

Srikanth is Silicon Valley veteran with 25+ years of technology experience. He was part of Salesforce R&D team from the early stages, and led their application development efforts. He believes in three tenants: Accountability, Teamwork, and Automation. His vision for technology, and passion for customer success will greatly help drive Tradefull’s vision, mission and goals.

Srikanth Yendluri

Chief Technology Officer

Brian has over 25 years of business experience than spans many industries, including his time as an Army officer. His ability to combine excellence in growth-oriented execution with a commitment to developing next-level teams ensures the sustainable success of Tradefull’s partners from the outset

Brian Becker

VP, Business Development

Eric is the CEO, company founder and brains behind Tradefull. He is a serial entrepreneur and an expert in e-commerce and technology. He is passionate about sharing his e-commerce knowledge and making it simple for partners to reach their goals.

Eric Kasper

Founder And CEO

Brian has 23 years of e-commerce, retail and supply chain operations experience having held leadership positions in Supply Chain, Merchandising, Inventory Management, and Operations.

Brian Thompson

Chief Supply Chain Officer

Rod brings 15+ years of leadership and entrepreneurial experience. He is passionate about partners consistently achieving their ecommerce goals. He is focused on building a partner first culture knowing that Tradefull wins when partners win.

Rod Neuenschwander

Chief Operating Officer

Jason has over 20 years of experience leading professional services organization while transforming partners through the right people, process, and technologies.Jason’s sales and strategy leadership ensures that our partners leverage best-in-class technology to seamlessly integrate into the most proficient paths to purchase.

Jason Barr

Chief Partner Success Officer

Srikanth is Silicon Valley veteran with 25+ years of technology experience. He was part of Salesforce R&D team from the early stages, and led their application development efforts. He believes in three tenants: Accountability, Teamwork, and Automation. His vision for technology, and passion for customer success will greatly help drive Tradefull’s vision, mission and goals.

Srikanth Yendluri

Chief Technology Officer

Brian has over 25 years of business experience than spans many industries, including his time as an Army officer. His ability to combine excellence in growth-oriented execution with a commitment to developing next-level teams ensures the sustainable success of Tradefull’s partners from the outset

Brian Becker

VP, Business Development